Scotland’s Malt Whisky Trail is encouraging tourism throughout the festive season, highlighting that its partner distilleries in Speyside remain open for visitors. The initiative aims to counter the belief that the region’s whisky industry closes down over winter by promoting a range of experiences, from distillery tours to cask tastings.
The Malt Whisky Trail comprises eight single malt distilleries and the historic Speyside Cooperage. Its distillery partners are Benromach, Cardhu, Glenfiddich, The GlenGrant, The Glenlivet, Glen Moray, and Strathisla, along with the historic site of Dallas Dhu.
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Speyside is Scotland’s most densely populated whisky region, home to more than 50 working distilleries. The area is known for producing single malts that are typically smooth, complex, and often characterized by fruity and floral notes.
The trail is promoting specific experiences available to winter visitors, including masterclass tours with brand ambassador Iain Allan at Glen Moray and opportunities to fill a bottle directly from the cask at Glenfiddich.
Cardhu distillery is offering tastings straight from the cask, while visitors to Benromach Distillery can also sample spirits from its sister brand, Red Door Gin.
Susan Colville, senior visitor center manager at Benromach Distillery, said the quieter period offers unique advantages for tourists.
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“The quieter period over December and January is the ideal time to visit Speyside and discover some of the country’s most iconic whisky distilleries, with more opportunity than ever to dive deeply into Scotch history when tour guides have more one-on-one time,” Colville stated.
She also noted the range of activities available beyond the distilleries.
“It’s not just distilleries to explore though, along The Malt Whisky Trail you can meander the Speyside Way, destress on one of our coastal beaches, or kickstart your new year active journey on a hike or cycle path,” Colville added.
“With winter bringing picturesque scenes and tranquility throughout the festive season, there’s no better time to visit.”
More information can be found at the official Malt Whisky Trail website.
