Crown Royal News and New Releases
Discover the latest Crown Royal news and Canadian whisky releases at The Whiskey Wash. From seasonal offerings to special editions and exclusive updates, stay connected to one of Canada’s most iconic whisky brands.
Crown Royal News & New Releases
Crown Royal’s New Campaign Invites Fans To “Bring It”
Can a whisky campaign get you off the couch and onto the dance floor? Crown Royal’s “Bring It” blends anthem, line dance, and honky-tonk energy.
Crown Royal Marquis Now Available Across The US
What happens when Crown Royal meets Caribbean rum casks? Marquis is the bold, nightlife-ready answer — and it’s now available nationwide at $39.99.
Must Read Stories
Diageo Pays $23M to Keep Crown Royal in Ontario Stores
Why did Diageo pay millions to keep Crown Royal on Ontario shelves? The whisky giant’s CA$23 million settlement reveals the high stakes of provincial trade disputes.
Ontario Premier Doubles Down on Plans to Ban Crown Royal
Why is Ontario’s premier telling Crown Royal drinkers to “stock up” before it’s too late? Ford’s threat to ban the iconic Canadian whisky reveals a bitter trade war.
Women, Whisky and Cultivating a Younger Audience with Pop Culture Connections
Why are whisky brands suddenly partnering with pop stars and reality TV personalities? The answer reveals how women are transforming the spirits industry.
Crown Royal Chocolate Whisky To Launch September 2025
Crown Royal will release a limited-edition chocolate flavored whisky in September 2025, combining its Canadian whisky with chocolate flavoring for a $26.99 retail price.
Crown Royal Uses Immersive Brand Activations to Highlight Its Versatility
Its recent Pancake Palace event celebrated Crown Royal Blackberry. Flavored whiskies expand the brand’s reach to a larger audience.
Crown Royal Faces 25% Price Hike as U.S.-Canada Tariff Dispute Looms
America’s most popular Canadian whisky faces significant price hikes as the Trump administration prepares to implement new tariffs on Canadian imports starting in early February.
Why Crown Royal Fans Don’t Need to Worry About Diageo’s Distillery Pause
Diageo has announced a temporary pause on the construction of its new distillery in St Clair Township, Ontario. Despite this, Crown Royal fans can rest assured that production remains unaffected, with existing facilities continuing to meet demand.
Crown Royal Debuts First Redesign In Decades
Featuring slimmer and more refined bottles, Crown Royal’s redesign reflects the brand’s identity, rooted in luxury and royalty.
Crown Royal Unveils 12 Year Reserve
The Crown Royal Reserve Aged 12 Years is rolling out nationwide this month for a suggested retail price of $49.99 per 750ml bottle.
Crown Royal Announces Oldest Whisky To Date
The new Crown Royal 31 Year Old (46% ABV) was crafted using barrels hand-selected by Master Blender, Mark Balkenende.
Crown Royal Unveils Its First Ever Single Malt Canadian Whisky
Known for its well-loved blend and flavored whiskies, this venture marks Crown Royal’s first foray into the single malt whisky market.
Crown Royal Adds Blackberry Whisky To The Flavored Series
This new release combines the brand’s carefully selected whiskies with fresh blackberry juice.
Crown Royal’s Noble Collection Wraps Up With Barley Edition Whisky
Crown Royal recently introduced the final installment of its Noble Collection, the Barley Edition.
Crown Royal 29 Year Old Debuts As Oldest Aged Crown Royal To Date
Crown Royal recently announced the debut of Crown Royal Aged 29 Years Extra Rare Blended Canadian Whisky, its oldest aged whisky to date.
Diageo To Build Carbon Neutral Crown Royal Distillery In Canada
Spirits industry leader Diageo recently set its sights on a new, $245 million distillery to support the industry’s growth at the Crown Royal Canadian Whisky brand.
Whisky Lemonade Added To Crown Royal’s Ready-To-Drink Cocktail Lineup
Crown Royal just introduced a limited-time, ready-to-drink cocktail flavor to its lineup … Whisky Lemonade.
Canadian Whisky Awards Name A Crown Royal Whisky As Canada’s Best
Nine whisky experts recently named Crown Royal Noble Collection Winter Wheat as Canada’s best whisky and the Canadian whisky of the year at the twelfth annual Canadian Whisky Awards.
Crown Royal Debuts 18 Year Old Canadian Whisky
Crown Royal recently announced it is releasing Crown Royal Aged 18 Years, a rare, 18-year blend of whiskies, handcrafted by their master blender.
Crown Royal Whiskey Barrel Wood Used In New Line Of Barbecue Smoking Products
Crown Royal and Walters Falls Wood Products recently announced they have teamed up to launch a series of premium whisky barrel wood-smoking products.
Column: In Manitoba, Crown Royal Reigns
The Canadian province of Manitoba, as far a whisky lovers go, is mostly known for one thing: Crown Royal.
Crown Royal Rye Whiskey Aged 16 Years Is Latest In Brand’s Noble Collection
Crown Royal Noble Collection Rye Aged 16 Years is the latest release in this Canadian whisky brand’s Noble Collection, designed to highlight the various techniques and styles of their master blenders.
Crown Royal Adds French Oak Cask Finish Canadian Whisky To Line Up
Crown Royal Noble Collection French Oak Cask Finished is a new variant of this staple Canadian whisky label that’s been finished in new French oak barrels.
Crown Royal Brings a 13-Year Age Statement Whisky to Market
The new Crown Royal 13 Year Old Blenders’ Mash comes from this Canadian whisky brand’s Noble Collection, which showcases higher end bottlings of a limited nature.
Crown Royal Goes Deep Into Texas With New Mesquite Whisky
The new Crown Royal Texas Mesquite combines Canadian whisky with the smoky flavor of locally sourced Texas mesquite wood.
Crown Royal Renames Bourbon Mash To Blenders’ Mash
Crown Royal Blenders’ Mash is the new Canadian whisky replacing Bourbon Mash, taking the name over from a product which ran afoul of TTB labeling issues.