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The Macallan Debuts A New Travel Retail Scotch Line Up

The Macallan Scotch whisky distillery, as it migrates into the last few months of 2018, continues not rest on its laurels in a year that’s seen many high marks happen in the brand’s development. Part of this work includes in the lucrative travel retail sector, which is where we find a new limited edition series of bottlings being unveiled.

The Macallan Concept No. 1, according to those behind it, is said to be “inspired by surreal art and innovative production techniques” in its creation. To that end what we have here is a non-age statement expression drawing from whiskies first matured in sherry seasoned oak casks and then for an equal time in ex-bourbon casks. The resulting whisky is then bottled at 40% ABV.

The Macallan Concept No. 1
The Macallan Concept No. 1 (image via The Macallan)

As part of the development of this series, Concept No. 1 is presented in packaging said to bring forth ” a surrealist design of The Macallan Six Pillars.” These pillars are the concepts by which the distillery produces its award winning whiskies.

“The Macallan Concept No. 1 is whisky reimagined and offers a compelling new sensory experience that rewards with every sip,” said The Macallan Master Distiller Nick Savage, in a prepared statement. “The innovative process developed to produce this remarkable single malt pays tribute to the visionaries of the surreal art world and reflects our continuous search for excellence.”

Plans call for Concept No. 1 to price around $125 USD and be released initially in Dubai Duty Free. It will then follow shortly thereafter in selected travel retail outlets throughout Asia, Australia, the Middle East, Europe and the Americas. You’ll find some official tasting notes for this golden amber colored liquor below for your consideration.

  • Nose: Sweet butterscotch toffee, with almond, ginger spice and cinnamon.  Hints of dried fruit, citrus and green banana.
  • Palate: Sweet orange and lemon citrus with soft oak spices, fresh fruit and ginger.
  • Finish: Medium sweet, dry with a lingering oak, citrus fruit and ginger finish.
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