Wild Turkey Bourbon’s annual 101 Bold Nights concert series will, this year, be headlined by Warren Zeiders. The 101 Bold Nights series features artists who share Wild Turkey’s “commitment to community, creativity, and conviction.”
In partnership with iHeartMedia, Wild Turkey will host a series of three concerts to benefit Spaceflight Records. Spaceflight Records is a not-for-profit record label that supports emerging musical artists in advancing their careers. Wild Turkey has pledged $100,000 to the cause.
Warren Zeiders will headline the three concerts, the first of which will take place in Charlotte, North Carolina on May 29th.
Wild Turkey will also accompany Zeiders on some of his existing tour dates throughout the rest of 2024, hosting fan experiences and events. The first such event is scheduled for May 10th in Fort Worth, Texas.
Speaking about the collaboration, Warren Zeiders said: “I’m excited to team up with Wild Turkey to support those who go after their dreams. Beyond the notes and words, music is all about bringing people together and finding your crew. The songwriters and fans all have so many stories and ideas, and I’m happy to partner with Wild Turkey to continue to help bring everyone together.”
Wild Turkey’s “Trust Your Spirit” Campaign
Wild Turkey’s “Trust Your Spirit” campaign is reflected in Warren Zeiders’ music. The campaign is based on the principle that both bourbon-making and music-making are about the artists trusting their instincts, and creating something authentic.
Warren Zeiders burst onto the music scene with his unique blend of country and rock, captivating audiences with his rugged voice and authentic storytelling. Born in 1999, in Harrisburg, Pennsylvania, Zeiders gained significant attention with his acoustic performance of “Ride the Lightning,” which he originally shared on TikTok. The song became a viral sensation, showcasing his ability to blend traditional country themes with a modern edge.
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In 2024, Zeiders earned the CMT Music Award for Breakthrough Male Video of the Year for his song ‘Pretty Little Poison’.
101 Bold Nights With Warren Zeiders
As excitement ramps up for the first concert of 101 Bold Nights, Andrea Sengara, Vice President of Marketing, Campari America, said: “We launched 101 Bold Nights as a way to tell the bold stories of artists that share Wild Turkey’s trailblazing spirit, and through this concert series, we’re also able to support emerging musicians who are committed to following their passions. The idea was inspired by the steadfast dedication and conviction of the people who built Wild Turkey and its legacy – that same passion and commitment exists across all industries, and we’re excited to celebrate it with this initiative. It’s been an honor to partner with musicians, such as Warren Zeiders, who authentically embody Wild Turkey’s bold spirit.”
Music and bourbon fans can enter a sweepstake to win tickets to the first concert in the 101 Bold Nights series here.