Celtic Honey All Abuzz With New Beekeeper’s Blend Release

by Gary Carter
September 16, 2023

A unique product coming to market has the Irish whiskey business in a buzz.

Celtic Honey, which was inspired by a honey mead recipe from the Irish Celtic tribes and believed to bring good luck, features updated packaging and a new formulation that will bring the spirit from 60 to 80 proof.

A statement from Celtic Honey owner Luxco notes that this will transition the brand from a cordial to a flavored whiskey.

Celtic Honey is made in Northern Ireland, with all-natural Irish honey, distilled Irish whiskey and flavors of native Irish flowers, plants and trees.

The Celtic Honey Beekeeper’s Blend is now available across the U.S., and has a suggested retail price of $24.99 per 750 ml bottle.

The distiller notes that Celtic Honey Beekeeper’s Blend features aromas of sweet vanilla, bee pollen and oak on the nose and flavors of clover, honey and vanilla spice on the palate. The blend is rounded out by a warm, delicate finish with a hint of Irish whiskey.

Celtic Honey’s updated packaging features a modernized, simplified logo. While the bottle is the same, there’s a new capsule enclosure, as well as foiled treatment on a craft-paper label.

“Celtic Honey Beekeeper’s Blend is a great way to bring a touch of sweetness to any occasion,” said Allison O’Brien, brand manager for Luxco’s Irish Portfolio.