Family-owned Wooler Brands has expanded online availability for Wooler Whiskey and JP Vodka, enabling shipping to 45 eligible U.S. states. Announced on September 21, the move follows the spirits’ launch earlier this year.
Online ordering and fulfillment are handled through Big Thirst and its network of licensed retail partners. The expanded availability adds to the company’s presence in select bars, restaurants and retailers in California and Georgia.
“From the beginning, our goal has been pretty simple: make great spirits that people genuinely enjoy and get them into more people’s hands,” said Jason Wooler, founder and president of Wooler Brands.
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READ THE STORYThe expansion follows ratings of 92 points for Wooler Whiskey and 90 points for JP Vodka from Wine Enthusiast. The publication also gave the whiskey a “Best Buy” designation.
Both products received Gold medals at the 2026 San Francisco World Spirits Competition and the 2026 SIP Awards. At the San Francisco competition, the bourbon scored 90 points and the vodka received 91 points.
Wooler Whiskey is a Kentucky straight bourbon distilled in Bardstown and aged for more than five years. Its mash bill comprises 72% corn, 18% rye, 5% malted barley and 5% wheat.
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Matured in No. 3 char barrels, the whiskey is bottled at 45% ABV and carries a suggested retail price of $39.99. Official notes from the brand describe bright citrus, aged oak and a caramel finish.
JP Vodka is produced in Texas from 100% corn and distilled six times. It uses reverse-osmosis water with no added minerals and is bottled at 40% ABV, with a suggested retail price of $29.99.
Jason Wooler established the business with his family after a stroke and several years of recovery. He brought 30 years of spirits industry experience to the venture.
“Expanding our online availability gives us the opportunity to introduce what we’ve built as a family to even more people across the country,” Wooler said.
Consumers can access online purchasing and information about retail availability through the Wooler Brands website.
