The makers of Betty Buzz, the sparkling beverages, have gone to the booze side. The brand has announced the launch of Betty Booze, a new line of low-alcohol, ready-to-drink (RTD) cocktails from Blake Lively.
A noted actor and founder of Betty Buzz, Lively said in a prepared statement: “These are the recipes I’ve been making for loved ones for years. But I have four kids now. And I’m tired. So here they are in a can. Enjoy. Responsibly…ish.”
Her team of RTD cocktail makers noted that the launch of Betty Booze is part of the company’s larger expansion strategy. The brand is looking for new audiences and occasions in the sparkling beverage genre.
What Will Whisky Look Like in 2027? Voices from Whisky Live Paris
READ THE STORY“When it comes to quality, we’re absolutely uncompromising. Whether it’s Buzz or Booze, everything we make is real and delicious,” said Andrew T. Chrisomalis, co-founder and chairman of Betty B Holdings. “The early success of Betty Buzz proved people expect more from what they drink. And we’re going to be the beverage company to serve it to them.”
The Betty Booze RTD Cocktails
Betty Booze features a line of three sparkling cocktails made from high-quality ingredients:
- Sparkling Tequila with Lime Shiso: Effervescent Tequila paired with notes of lime and shiso. Made with sparkling water, tequila, and real juice. No artificial flavors, colors, or sweeteners.
- Sparkling Tequila with Oak Smoked Lemonade: Sparkling Tequila lemonade infused with warm oak, a squeeze of orange, and a dash of butter extract (which gives a smoothness). Also made with sparkling water, tequila, and real juice. No artificial flavors, colors, or sweeteners.
- Sparkling Bourbon with Apple Ginger Sour Cherry: Sparkling Bourbon paired with the flavors of apple, a kick of ginger, and a dash of sour cherry. Made with sparkling water, bourbon whiskey, and real juice. No artificial flavors, colors, or sweeteners.
Betty Booze comes in 4-packs of 12 oz recyclable cans. Each was bottled at 4.5% ABV with a suggested price of $14.99.
Trending Content
For more information, check out www.bettybuzz.com.
