WhistlePig Launches “Rye, White and Blue” Campaign For America’s 250th Anniversary

Can a petition with 1,776 signatures convince Congress to crown rye as America's official whiskey? WhistlePig's bold "Rye, White and Blue" campaign aims to find out.
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WhistlePig Launches "Rye, White and Blue" Campaign For America's 250th Anniversary
Credit: WhistlePig

WhistlePig Whiskey has unveiled two commemorative limited-edition releases and a nationwide petition to declare rye America’s official whiskey as the country approaches its 250th anniversary. The Shoreham, Vermont-based distiller announced the “Rye, White and Blue” campaign on April 22, 2026, with products available at select retailers and through whistlepig.com.

The campaign centers on a petition co-signed by Max Miller, host of the YouTube series Tasting History, inviting Americans to formally recognize rye whiskey’s foundational role in the nation’s distilling heritage. If the petition reaches 1,776 signatures by July 4, WhistlePig has pledged to deliver it to Congress.

“Rye isn’t just part of American whiskey history – it is American whiskey history,” said WhistlePig CEO Alex Roberts. “Before bourbon, there was Rye. Rye was a common grain in early American whiskey production and it defined how this country drank.”

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Roberts added: “As America turns 250, we’re raising a glass to the original.”

The first of the two releases is Rye, White & Blue PiggyBank, a limited-edition patriotic version of WhistlePig’s 10 Year Straight Rye Whiskey bottled at 110 proof. The liquid is packaged in a collectible PiggyBank decanter designed for the occasion.

The second release marks a departure for the rye-focused brand. Declaration Wheat Whiskey is crafted from a high wheat mashbill, bottled at 86 proof, and double aged in New American Oak. The bottle features a cracked Liberty Bell topper symbolizing American independence.

Miller, known for connecting audiences to the history behind food and drink, lends his endorsement to highlight rye’s significance in early American culture and distilling.

Rye whiskey has deep roots in American history, predating bourbon’s rise to prominence. George Washington himself operated one of the largest rye whiskey distilleries in the young republic at Mount Vernon. The spirit dominated American whiskey production through the 18th and 19th centuries before Prohibition nearly wiped it out.

Beth Squires

Beth Squires is the Deputy Editor of The Whiskey Wash with over half a decade of industry experience. She possesses comprehensive knowledge of the global whisky landscape, spanning everything from heritage and production to complex market analysis. A graduate of the OurWhisky Foundation’s Atonia Programme, which champions women in whisky, Beth is a dedicated advocate for diversity and sustainability, focused on highlighting the innovation and storytelling that define the modern whisky industry.

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