Penelope Bourbon Launches Blackberry Old Fashioned

Can a ready-to-pour Old Fashioned taste bar-quality? Penelope Bourbon’s new Blackberry Old Fashioned promises bold berry flavor with whiskey at the core.
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Penelope Bourbon Launches Blackberry Old Fashioned
Credit: Penelope Bourbon

Penelope Bourbon has added a Blackberry Old Fashioned to its ready-to-pour cocktail lineup, marking the latest expansion of the brand’s premixed range. The new expression is available at select retailers nationwide and through PenelopeBourbon.com at a suggested retail price of $29.99 per bottle.

The cocktail blends straight bourbon and rye whiskey with orange bitters and blackberry simple syrup. It is bottled at 76 proof and designed to be served over ice.

Official tasting notes from the brand describe bright berry notes balanced with layers of vanilla, oak, citrus, and warm spice.

“We’re continuing to see consumers gravitate toward elevated ready-to-pour cocktails that deliver on both quality and convenience,” said Michael Paladini, founder and vice president of strategy at Penelope Bourbon. “Our Blackberry Old Fashioned brings a fresh, fruit-forward element to a timeless cocktail while staying rooted in the whiskey character that defines Penelope.”

The release joins existing ready-to-pour offerings from the brand, including its Peach Old Fashioned and Black Walnut Old Fashioned, both of which earned Platinum medals at the 2025 ASCOT Awards.

“An Old Fashioned is one of those cocktails people already know and love, so we wanted to put our own spin on it in a way that still felt approachable and true to Penelope,” said Danny Polise, founder and master blender of Penelope Bourbon. “The blackberry brings a fresh and familiar layer without taking away from the bourbon and rye at the core.”

“You still get that classic foundation with a little something unexpected,” Polise added. “It’s balanced, easy to drink, and keeps the focus on the whiskey.”

Founded in 2018, Penelope Bourbon has built a portfolio of blended and finished straight bourbon and whiskey expressions alongside its ready-to-pour cocktail range. The brand’s Toasted expression received a Double Gold medal and Best In Class finalist recognition at the 2025 San Francisco World Spirits Competition.

The ready-to-pour cocktail segment continues to grow within the American whiskey category, as brands increasingly target consumers seeking bar-quality drinks with minimal preparation at home.

Beth Squires

Beth Squires is the Deputy Editor of The Whiskey Wash with over half a decade of industry experience. She possesses comprehensive knowledge of the global whisky landscape, spanning everything from heritage and production to complex market analysis. A graduate of the OurWhisky Foundation’s Atonia Programme, which champions women in whisky, Beth is a dedicated advocate for diversity and sustainability, focused on highlighting the innovation and storytelling that define the modern whisky industry.

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