How To Pick A Good Bottle of Bourbon: A Beginner’s Guide

Choosing your first bourbon doesn't have to be overwhelming. This guide covers what makes a good beginner bourbon and recommends five affordable, widely available bottles that showcase classic bourbon flavors without too much heat or complexity.
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Choosing your first bottle of bourbon can be confusing. There are dozens of brands, different proofs, unfamiliar terms, and price tags that don’t always make sense. It’s hard to know what’s actually good, and what’s just good marketing.

The truth is, you don’t need to overthink it. A few simple tips can go a long way in helping you find something smooth, balanced, and enjoyable.

In this guide, we’ll cover what makes a good beginner bourbon, how to spot it, and a few bottles that are easy to enjoy right from the start.

What Makes a Good Beginner Bourbon?

The best bourbons for beginners tend to be smooth, balanced, and easy to drink. You want something that shows off the classic bourbon flavors without too much heat or complexity.

ABV/Proof

Start by looking at the alcohol by volume (ABV). A good beginner bourbon usually sits between 40% and 45% ABV (80 to 90 proof). Anything stronger can be overwhelming if you’re not used to the burn.

Beginner Bourbon Flavors

Next, focus on the flavor profile. Bourbon is known for notes of vanilla, caramel, and oak. These come from the new charred oak barrels that bourbon must be aged in by law. A good beginner bottle will offer these flavors clearly and gently, without bitterness or excessive spice.

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Mash Bill

The mash bill, the mix of grains used to make the bourbon, also plays a role. Most bourbons use rye as the secondary grain, which adds a touch of spice. Others use wheat instead, which tends to make the whiskey softer and sweeter. If you’re unsure, wheated bourbons like Maker’s Mark are often a safe and friendly place to start.

Start With The Classics

Finally, stick to well-known brands. Names like Buffalo Trace, Four Roses, and Woodford Reserve have built their reputations on consistency and quality. Their entry-level bottles are easy to find and reliably good.

Price

You don’t need to spend a lot, either. Many beginner-friendly bourbons cost under $50, and some of the best sit closer to $30. Better to start on the cheaper end of the spectrum and work up towards the more expensive pours, especially if you are just beginning to explore bourbon for the first time.

What About Finished Bourbons?

Most bourbon is aged in new charred oak barrels and then bottled. But some producers take things a step further by finishing their bourbon in a second type of barrel, often one that held port, sherry, or other fortified wines. Or, the bourbon can be finished in a second charred barrel.

These are called finished bourbons, and they can be a great option for beginners. The secondary cask adds extra flavor, often in the form of red fruit, sweetness, or spice. When done well, it enhances the bourbon rather than covering it up.

One popular example is Angel’s Envy. After aging in new oak, it’s finished in port wine barrels. That adds gentle layers of cherry, plum, and chocolate over the classic vanilla and caramel base. At just over 43% ABV, it’s also smooth enough for a first pour.

Finished bourbons aren’t for everyone, but they can work well if you already enjoy dessert wines or want something with a little more character. Just make sure the base flavors of bourbon still come through. The best examples strike a balance rather than trying to taste like something else.

Five Beginner-Friendly Bourbons to Try

You don’t need to hunt for rare bottles or spend a lot of money to enjoy good bourbon. These five options are widely recommended by whiskey experts and everyday drinkers. They’re easy to find, reasonably priced, and give you a clear sense of what bourbon is all about.

 

Buffalo Trace Bourbon

Buffalo Trace is smooth, balanced, and full of classic bourbon character. Expect vanilla, toffee, brown sugar, and a little cinnamon spice. It’s easy to sip and widely considered one of the best entry-level bourbons on the market.

Maker’s Mark Bourbon

This wheated bourbon is soft and sweet, with notes of caramel, vanilla, and a touch of toasted oak. It’s a great choice if you’re worried about harshness or burn. Maker’s Mark is also one of the most consistent bourbons out there, and its red wax seal is instantly recognizable.

Four Roses Original Bourbon

Four Roses is light, floral, and easy to drink. You’ll find honey, gentle spice, and just enough oak to keep it interesting. It’s a go-to for many bourbon newcomers thanks to its soft profile and affordable price.

Angel’s Envy Port Cask Finish

Finished in port wine barrels, Angel’s Envy adds subtle fruit and chocolate notes to a base of vanilla and oak. It’s polished, elegant, and one of the most approachable bourbons with a cask finish. A good pick if you’re curious about more layered flavors.

Jim Beam White Label

Affordable, light, and dependable. Jim Beam White Label is a classic mixer, but it also works as a gentle introduction to sipping bourbon. Expect mild notes of vanilla, grain, and a little fruit. It’s a simple, no-frills option that still gets the basics right.

If you would like to explore some more beginner-friendly bourbons, in this article, Beth Squires breaks down the ones that got her started on her journey.

Mark Littler

Mark Littler is the owner and editor in chief of the Whiskey Wash. He is also the owner of Mark Littler LTD, a prominent whisky and antiques brokerage service in the United Kingdom. Mark is a well known voice in the whisky industry and has a regular column at Forbes.com and has a popular YouTube channel devoted to everything whisky.

Mark completed the purchase of The Whiskey Wash in late 2023.

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