Doughp Teams With Ritual Zero Proof For Boozeless Whiskey-Infused Cookie Dough

By Hannah Kanik / May 23, 2021

The edible and bakeable cookie dough brand, Doughp, recently joined forces with Ritual Zero Proof – a spirit alternative brand designed to to capture the taste, smell and sensation of traditional spirits without the alcohol – to create Whiskey Maple Bacon cookie dough.

The Doughp Whiskey Maple Bacon cookie dough is a maple-flavored cookie dough infused with Ritual Zero Proof Whiskey Alternative to provide a rich whiskey flavor. It is alcohol free, and the way it is crafted it is said by the brand that this compliments the sweet hint of maple syrup and savory bacon. There are bacon bits and chocolate chips that are mixed into it.

“Over the years, I’ve seen the trends of booze-infused desserts,” said Kelsey Moreira, founder of Doughp, in a prepared statement. “But as I’m nearly six years sober, that just simply wasn’t going to happen! Thanks to Ritual Zero Proof, we can finally meet that consumer trend while staying true to our company mission. I’m so excited to announce the first-ever booze-free Whiskey Maple Bacon cookie dough. Cheers to that!”

Doughp Whiskey Maple Bacon cookie dough

Doughp Whiskey Maple Bacon cookie dough (image via Doughp)

“Teaming up to create non-alcoholic Whiskey Maple Bacon cookie dough was a no-brainer,” said Marcus Sakey, founding partner of Ritual Zero Proof. “We’re no stranger to trailblazing products, and neither is Doughp. Working together to make the perfect Father’s Day gift just makes things that much sweeter.”

The cookie dough is made in a small batch production and is available for a limited time starting May 26th directly from Doughp. Alternatively, you can purchase a pint of it in a custom 2, 3, or 4 pack on Doughp’s Build Your Own Pack page.

Ritual Zero, for those unfamiliar with it, makes use of all-natural botanicals to echo the flavor and burn of liquor – without the alcohol or calories. After experimenting with hundreds of recipes and in consultation with bartenders, chefs and beverage professionals, in September of 2019 Ritual launched two flagship products, a Gin Alternative and Whiskey Alternative.

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In January 2020, Ritual received a minority investment from global beverage alcohol leader Diageo via Distill Ventures. The brand expanded its portfolio with the launch of a Tequila Alternative in April 2020 (named 2020’s Best Non-Alcoholic Spirit by the Beverage Testing Institute).