Why My Whisky of the Year is an Affordable Supermarket Gem

What makes a £40 supermarket whisky beat bottles costing three times more? This year's winner proves exceptional Scotch doesn't require a bankrupting price tag.
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Why My Whisky of the Year is an Affordable Supermarket Gem
Credit: Tobermory Distillery

Every year, the whisky world buzzes with ‘Whisky of the Year’ lists. My own selection process is, shall we say, very scientific, mildly emotional and sometimes a bit messy. This year, however, I wanted my winner to represent something more than just exceptional flavour. It had to be honest and accessible, a bottle that proves fantastic Scotch doesn’t require a bankrupting price tag. It needed to be a whisky for everyone.

The journey to the top spot was crowded with brilliant contenders. An exceptional Ardnamurchan was ultimately held back by its premium price. A spectacular Compass Box blend was disqualified because it was a review sample, and I have a strict rule about using my own money for the top pick. Even a beloved Benromach Peat Smoke, a personal go-to, was set aside to avoid any perception of bias towards a brand I admire so much.

So, the crown this year goes to a bottle I’ve purchased three times: the Ledaig Sinclair Series from Tobermory Distillery. Finished in Rioja casks, it’s a masterclass in balance. You get a peppery, coastal peat that clashes beautifully with dark red berries, creating a profile that’s almost like a fruit meringue dessert thrown onto a beach bonfire. It is smoky, fruity, and deeply interesting. Most importantly, it delivers fantastic bang for your buck as a non-age-statement single malt you can find in a supermarket, often for under £40, and presented at 46.3% ABV, fully natural. It just ticks every box.

Quick whisky question

Single malt is everywhere, but what does it mean? We want to know what the word “single” means to you. Three quick questions, under a minute.

Which stages must take place at the same distillery for a whisky to be called “single malt”?

Tick as many as you like

or

Must the barley in a single malt be grown in the same country the whisky is made in?

How would you describe your whisky knowledge?

This choice is also a statement. While we have seen so many brands creep up their prices, Tobermory is a distillery that is still doing it right. They are putting high quality, honest whisky on the shelf at a price that does not punish enthusiasts. For me, that is exactly what the whisky world needs right now: integrity in the bottle and on the price tag.

Ultimately, my whisky of the year had to be a bottle I could recommend to anyone, regardless of their budget or stage in their journey. The Ledaig Sinclair is accessible, affordable, and absolutely awesome; it simply overdelivers on every front. But this is just my take, so I have to ask: what bottle truly won you over this year?

For a more detailed breakdown and to see all the runners-up for yourself, watch my YouTube video.

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Pete "Jeff Whisky" Jeffery

Based in the South West of the UK, Jeff brings an irreverent and laid-back approach to whisky reviewing, dispelling any notions of snobbery surrounding the spirit. With a genuine enthusiasm for exceptional drams, he often embraces the whimsical side of whisky. Jeff's tongue-in-cheek whisky content has earned him recognition in the Malt Whisky Yearbook, and he has contributed articles and reviews to numerous whisky platforms.

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