The Glenlivet Opens its Distillery Doors to New Visitor Experience

By Hannah Kanik / July 15, 2021

The Glenlivet announced recently it is opening its refurbished distillery in the Speyside whisky region of Scotland after 18 months of extensive renovations.

The redevelopment reflects what’s said to be the high standards of the founder George Smith. The distillery utilized innovative technology and exclusive bottling, immersive tours and whisky tastings to bring what they feel is a unique visitor experience. 

Guests can explore the art of whisky making and see rare editions and The Glenlivet’s heritage throughout the interior of the distillery. The facility itself is located on the edges of the wild Cairngorms National Park in a remote Speyside glen that was once a battleground for illicit distillers and excisemen and immerses guests in The Glenlivet’s rich history.


The remodeled interior of The Glenlivet visitor center (image via The Glenlivet)

“It’s a true immersion into the iconic Speyside region, walking guests through our stunning indoor field of local barley, tasting from our old and rare archives, experimenting with our famous cocktail capsules and taking a unique piece of Speyside home with our straight from the cask personalised bottling,” Miriam Eceolaza, Director of The Glenlivet, said in a prepared statement.

“From the decor and design, to ambience and atmosphere, guests will witness something truly original at every turn. We strive to give visitors the best possible experience and look forward to welcoming back our loyal fans, as well as new faces keen to taste the original Speyside single malt,” Ecelaza said.

The entrance of the distillery houses a chandelier made of local dried flowers and an archive wall of the distillery’s rarest bottles that leads into an indoor field of barley. Guests can head to the bar for a dram, browse the retail shop and create a unique bottle through the exclusive label personalization and engraving service.

For those wanting to dive deeper, a range of experiences are offered. This includes the ‘The Archive’ tour, which features a tutored tasting of The Glenlivet’s oldest and rarest whiskies, such as The Glenlivet 30 Year Old Cellar Collection.

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