For the first time, Benriach Distillery recently announced it will blend the physical and digital worlds of whisky with two new expressions launched exclusively as non-fungible tokens (NFTs).
A statement from Benriach notes that the launch is considered a “luxury twin set” of two bottles, Benriach The Forty and Benriach The Forty Octave Cask Matured.
Benriach will make 10 twin sets available on BlockBar.com, the direct-to-consumer NFT marketplace for luxury wines and spirits.
Along with the digital NFT providing the right to acquire both bottles, and a certificate of authenticity from BlockBar, the NFT owners of record as of Dec. 1st will receive an invitation for an exclusive event at Benriach’s Speyside distillery, meeting the creative team of whisky makers at Benriach.
Rachel Barrie, Benriach’s master blender, said, “These fine bourbon casks have gradually developed exquisite notes of honeyed pomelo and lush orchard fruits to create Benriach The Forty, one of the oldest ever peated whiskies released from Speyside.”
She said that over the decades of maturation, the smoky character of the peated Benriach spirit refines and mellows, which brings out the ripe fruit sweetness. This character features dark notes of chocolate, plum and walnut from the port casks sourced from the Douro Valley in Portugal.
“Benriach The Forty Octave Cask Matured … was ingeniously nurtured in small octave casks, which are an eighth of the size of a regular cask,” Barrie said. “These casks were crafted from the staves of American oak bourbon casks, rich with indulgent orchard and dark fruits and a flawless silken oak finish. It is a testament to our history of creativity in cask exploration.”
The twinset includes customized packaging and will be securely stored by BlockBar until redeemed. Buyers can also trade their NFT within the BlockBar marketplace, store it in their virtual bar, or gift it through BlockBar’s new gifting platform.
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Dov Falic, BlockBar co-founder and CEO, said they are delighted that Benriach has chosen to partner with BlockBar to launch its first ever NFT. “We look forward to building a great relationship together and releasing more exclusive drops for our BlockBar community.”
The NFTs are available now on a first-come, first-served basis. Initially priced at $8,000, each NFT is available to purchase with ETH or credit card.
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