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Hotel Tango Introduces Toasted Marshmallow Bourbon

Veteran-owned Hotel Tango Distillery recently launched its ‘Shmallow Toasted Marshmallow Bourbon.

In a statement from the distiller, they described the new bourbon as tasting of caramelized sugar and smoke. It is also noted as technically being a distilled spirit speciality versus a normal bourbon.

“As the flavored whiskey category continues to grow, we wanted to create a spirit that was as approachable as it is adaptable,” said Travis Barnes, Hotel Tango Distillery founder and CEO. “’Shmallow is our off-duty take on bourbon. Distilled with the same discipline as all our spirits, bourbon enthusiasts will appreciate ‘Shmallow’s sweet-but-not-too-sweet flavor profile, while rookie bourbon drinkers will want to sip it on its own or with their favorite mixer.”

‘Shmallow Toasted Marshmallow Bourbon
‘Shmallow Toasted Marshmallow Bourbon (image via Hotel Tango)

The makers put together this new spirit with bourbon-forward cocktails in mind, such as Hotel Tango’s S’more Old Fashioned.

The 60-proof ‘Shmallow bourbon is available now online at the Hotel Tango web site and at select retailers nationwide for a suggested retail price of $24.99 per 750ml bottle.

Hotel Tango is a veteran-owned brand that started in Indianapolis, Indiana, and specializes in whiskey and distributes products around the nation and the world with the U.S. military.

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Gary Carter

Gary Carter has been at the helm of metro newspapers, magazines, and television news programs as well as a radio host and marketing manager. He is a writer/editor/photographer/designer by trade, with more than 30 years experience in the publishing and marketing field. Gary enjoys working to build something great, whether that be a novel project, a start-up, an organization, a fresh-face to the journalistic world, or even something as simple as a short story. A native Texan and a Pacific Northwest convert, he is a whiskey enthusiast who cut his teeth on it ... literally!

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