Frey Ranch Distillery, a farm-to-glass whiskey producer in Nevada, is expanding into five new key markets: Tennessee, Florida, Michigan, Virginia, and Indiana. With this expansion, Frey Ranch is now available in 12 key US markets having expanded into Texas, Arizona, Oregon, Ohio, and Georgia earlier this year.
The expansion comes as the brand celebrates its 10th year of whiskey distilling in Nevada, which will be celebrated by the launch of an anniversary edition of the new “Harvester Series”.
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Frey Ranch’s Expanding Reach
Commenting on the expansion into new key states, Co-founder Colby Frey said: “When Ashley and I launched Frey Ranch Distillery, we never dreamed that the whiskey brand bearing the Frey name would reach as far as Tennessee, Georgia or Florida.
“Regardless of where you live across the country, I think people understand the importance of farming to our communities – a big reason why farm-to-table restaurants have exploded in popularity. So, focusing on the quality grains that we grow and harvest on our family farm and use to make our whiskeys is really resonating with bartenders, retailers and whiskey drinkers,”
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The Harvester Series Anniversary Edition
In celebration of both the expansion and the distillery’s 10th year of whiskey production, the distillery will release a limited-edition Harvester Series anniversary whiskey this winter. The brand plans to build on the series in the coming years, with a focus on how grains grown at Frey Ranch farm give the farm-to-glass whiskey a distinctive profile.
The series also aligns with the Frey’s environmental and sustainable efforts. Their family motto is “Be good to the land and the land will be good to you.” In fact, this motto is engraved on the bottom of every bottle of Frey Ranch whiskey.
