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Jack Daniel’s 150th Anniversary Whiskey Debuts Around $100

Jack Daniels, as we first wrote about earlier this year, is in the middle of a big birthday celebration. 150 years ago, the Tennessee whiskey giant was founded by young entrepreneur, Jasper Newton ‘Jack’ Daniel, whose name remains on every bottle still produced at the original distillery in Lynchburg, Tennessee. As part of this celebration, Jack Daniels has unveiled a special 1-liter expression known as Jack Daniel’s 150th Anniversary Whiskey, priced around $100 each.

Information from the distillery suggests their master distiller Jeff Arnett is said to have “created a distinctive taste profile for this commemorative whiskey that combines the Distillery’s whiskey-making tradition with the artistry of modern-day craftsmanship.”

Jack Daniel’s 150th Anniversary Whiskey

This whiskey was first distilled from a grain mash bill that’s the same as Jack Daniel’s Old No. 7, consisting of 80 percent corn, 12 percent barley, and 8 percent rye. Each drop was then mellowed through ten feet of sugar maple charcoal before going into specially-crafted new American oak barrels. Once filled, the barrels were placed in the ‘angel’s roost’ of one of the oldest barrelhouses. The elevation and sunlight exposure is said to encourage the greatest interaction between the whiskey and barrel.

Jack Daniel’s 150th Anniversary Whiskey is bottled at 100 proof and, as far as tasting notes go, is described by the distillery as offering “complex tasting notes of butterscotch and toffee upon first taste followed by a full, smooth and lingering finish with warm flavors of toasted oak.”

“For this 150th anniversary whiskey, our coopers ‘slow-toasted’ the barrels to bring out the rich flavors and aromas of the wood, creating a contemporary expression of an 1866 barrel char,” said Arnett in a prepared statement. “We wanted to offer a unique whiskey that we think collectors and consumers alike will enjoy for their own celebrations and is as special as the anniversary that it celebrates.”

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